Businesses both big and small often have parking lots near their buildings. Keeping these parking lots and other outside areas clean is becoming increasingly recognized as an important element in a successful business. There are several studies that show cleanliness is a major factor in determining where people choose to shop. In addition, external cleanliness is seen by the majority of shoppers as equally important as the interior of a business. For this reason, it is critical your New Jersey property maintenance company includes parking lot maintenance in their services.
Imagine a parking lot filled with trash and other debris, it would have an immediate impact on your perception of that business, a negative impact. If the parking lot of a restaurant was dirty, you would probably think twice about eating there. And you probably wouldn’t have a whole lot of faith in a healthcare facility with a filthy parking lot.
In addition to creating a positive impression on your customers, there are other benefits in keeping a clean parking lot.
A clean parking lot discourages littering. Customers are less likely to toss trash onto your parking lot if it is kept clean. People are somehow less remorseful about throwing trash onto a parking lot that is already a mess. Debris that accumulates on your parking lot will eventually break down and cause erosion. Fixing your parking lot is a whole lot more expensive than the cost it takes to keep it clean. A dirty parking lot is a parking lot that begs for a lawsuit. If a customer damages a tire driving over debris, you could be held accountable.
Keep your customers happy and attract new ones with a clean and well-maintained parking lot.